SAH Commons | Mansur Khamitov | Activity https://sah.hcommons.org/members/mansurkhamitov/activity/ Activity feed for Mansur Khamitov. Sat, 04 Apr 2026 18:16:33 -0400 https://buddypress.org/?v=10.6.0 en-US 30 hourly 2 fcf2621885261a9623a54018f377af27 Mansur Khamitov deposited How Well Do Consumer-Brand Relationships Drive Customer Brand Loyalty? Generalizations from a Meta-Analysis of Brand Relationship Elasticities in the group Business Management https://hcommons.org/activity/p/1632664/ Wed, 20 Feb 2019 16:32:38 -0500 To advance understanding of how well different types of brand relationships drive customer brand loyalty and to help companies improve the effectiveness of their relationship-building investments, this article conducts a meta-analysis of the link between five consumer-brand relationship constructs and customer brand loyalty. The analysis of 588…[Read more]

]]> 0 0d853e0e9d2e7af53f53735b500db54b Mansur Khamitov deposited Compared to Dematerialized Money, Cash Increases Impatience in Intertemporal Choice in the group Business Management https://hcommons.org/activity/p/1632659/ Wed, 20 Feb 2019 16:32:31 -0500 When it comes to trading time for money (or vice versa), people tend to be impatient and myopic. Often dramatically so. For illustration, half of people would rather collect $15 now than $30 in three months. This willingness to forego 50% of the reward to skip a 3-month wait corresponds to an annual discount rate of 277%. This article investigates…[Read more]

]]> 0 fa7d4819d7cae3cd1e4ae26940c79ea1 Mansur Khamitov deposited How Well Do Consumer-Brand Relationships Drive Customer Brand Loyalty? Generalizations from a Meta-Analysis of Brand Relationship Elasticities https://hcommons.org/activity/p/1632631/ Wed, 20 Feb 2019 13:41:56 -0500 To advance understanding of how well different types of brand relationships drive customer brand loyalty and to help companies improve the effectiveness of their relationship-building investments, this article conducts a meta-analysis of the link between five consumer-brand relationship constructs and customer brand loyalty. The analysis of 588…[Read more]

]]> 0 a6b0b793cc0a5583d46f8fbe76909c37 Mansur Khamitov deposited Compared to Dematerialized Money, Cash Increases Impatience in Intertemporal Choice https://hcommons.org/activity/p/1632629/ Wed, 20 Feb 2019 13:35:52 -0500 When it comes to trading time for money (or vice versa), people tend to be impatient and myopic. Often dramatically so. For illustration, half of people would rather collect $15 now than $30 in three months. This willingness to forego 50% of the reward to skip a 3-month wait corresponds to an annual discount rate of 277%. This article investigates…[Read more]

]]> 0 d5ab550096998cd432078bb1b740bfe4 Mansur Khamitov's profile was updated https://hcommons.org/activity/p/1632623/ Wed, 20 Feb 2019 13:19:18 -0500 0 9a93b8d220269125b84c8fdef1c34251 Mansur Khamitov deposited Dyads, Triads and Consumer Treachery: When Interpersonal Connections Guard Against Brand Cheating https://hcommons.org/activity/p/1595769/ Mon, 08 Jan 2018 22:22:22 -0500 Consumers develop committed and meaningful relationships with brands, yet still sometimes buy or use options that compete directly with these ‘relationship partners’, an activity that might be understood as a form of cheating or infidelity. Using data from three studies, we assess whether so-called triadic brand relationships – those that impli…[Read more]

]]> 0 25944c0c8cca96c38708de045391f960 Mansur Khamitov deposited Time, money, and happiness: Does putting a price on time affect our ability to smell the roses? https://hcommons.org/activity/p/1595766/ Mon, 08 Jan 2018 22:17:33 -0500 DeVoe and House (2012; Experiment 3) demonstrated that the process of thinking about one’s incomein relation
to time (i.e., as an hourly wage) affected the enjoyment that participants derived from pleasurable experiences.
Participants compelled to think of “time is money” experienced more impatience and less enjoyment in reaction
to lis…[Read more]

]]> 0 06d2ca79a235f296040b7f8836aca1ef Mansur Khamitov deposited Perceiving the agency of harmful agents: A test of dehumanization versus moral typecasting accounts https://hcommons.org/activity/p/1595763/ Mon, 08 Jan 2018 22:12:56 -0500 It is clear that harmful agents are targets of severe condemnation, but it is much less clear how perceivers
conceptualize the agency of harmful agents. The current studies tested two competing predictions made
by moral typecasting theory and the dehumanization literature. Across six studies, harmful agents were
perceived to possess less agency…[Read more]

]]> 0 93ce34d6fc449b0d470346aa464ebf1c Mansur Khamitov deposited Lie, Cheat, and Steal: How Harmful Brands Motivate Consumers to Act Unethically https://hcommons.org/activity/p/1595759/ Mon, 08 Jan 2018 22:08:32 -0500 While brand punishment—through either individual or collective action—has received ample attention by consumer psychologists, absent from this literature is that such punishment can take the form of unethical actions that can occur even when the consumer is not personally harmed. Across three studies, we examine consumers’ propensity to act uneth…[Read more]

]]> 0 0c2d585e7f40690f7b4a8e07e98ea7d3 Mansur Khamitov's profile was updated https://hcommons.org/activity/p/1595756/ Mon, 08 Jan 2018 21:52:38 -0500 0